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Martha Chapin
The following question was asked of 1,777 adults 18+ (664 men and 1,113 women). The independent consumer research study was completed online by Echo Research February 27-March 3, 2013, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 2.5 percent.How often, if at all, do you or someone in your household engage in spring cleaning? Every year (72%) – up 10%…
ACI Unveils ‘Exploration Clean’: Teaching the Chemistry Behind Cleaning
Interactive, Online Resource Targets Middle-School Students
ACI Program Dovetails With Efforts to Promote STEM Education
Site Available at ExplorationClean.org
Orlando, Florida – January 29, 2018 – The American Cleaning Institute (ACI) launched "Exploration Clean", an online experience aimed at teaching middle-school students the…
American Cleaning Institute Unveils Cleaning for Mental Health webpage
ACI Partners with Psychologist Dr. Joy - Host of Therapy for Black Girls on Instagram - During Mental Health Awareness Month
During Mental Health Awareness Month this May, the American Cleaning Institute (ACI) is sparking the conversation on the connection between cleaning and mental well-being.
In light of recent survey…
ACI and Good Housekeeping’s Second Annual Summit Takes Place October 27
Free, Virtual Event Will Explore the Important Role Cleaning Plays in All Facets of Daily Life
Stay Up to Date on Latest Speaker Updates: https://live.goodhousekeeping.com/discovercleaningsummit
Registration is now open for the second summit hosted by the American Cleaning Institute (ACI) and Good Housekeeping magazine: Discover Cleaning 2021: Cleaning…
Online Campaign Features Daily Reminders on Proper Cleaning and Hygiene in the Age of COVID-19
#SafeAndCleanAtHome Hashtag Highlighted on ACI’s Social Media Channels
The American Cleaning Institute (ACI) launched its new Safe and Clean at Home initiative, featuring daily cleaning challenges, tips and ideas to help all of us to clean smart while we’re spending so much more time around the house.
You can find…
The American Cleaning Institute (ACI) celebrated National Cleaning Week (March 27 – April 2) by launching their rebranded blog, which will now be called Cleaning Is Caring.
This update (from “Clean & Happy Nest”) reflects a closer alignment of the blog with ACI’s Cleaning Is Caring campaign, an initiative reflecting the shift in consumer perceptions of, and motivations behind, …
This independent consumer research study was completed in January/February 2008, on behalf of The Soap and Detergent Association (SDA), by International Communications Research (ICR).
Do you regularly engage in spring cleaning?
This survey question was asked of 1,013 American adults (507 men and 506 women) and has a margin of error of plus or minus 3.1 percent.
Results:
Yes (77%)
No (23%)
Insights:
The number of spring cleaners is up. In polls taken…
The American Cleaning Institute (ACI) hosted its largest Capitol Hill fly-in event on June 14 for member companies to engage with congressional offices on the need to establish a national standard for cleaning product ingredient communication.
As consumers seek more information about their cleaning products, a national labeling standard for cleaning product ingredients would ensure this…
ACI conducted a national survey in 2017 among 1,000 parents and caregivers, half with children under the age of 4, which gathered insights about current laundry safety habits among parents with young children. While highlighting positive behaviors to prevent accidental exposures, the findings also point to a need for further education.
Below are the results from the survey:
43% of families with children under the age of four reported that…