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T h e NPD Group
Custom R e s e a r c h S e r v i c e s
Graywater Awareness &
Usage Study
Prepared For:
THE SOAP AND DETERGENT ASSOCIATIO
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Table of Contents
Page Number
^ Background and Objectives 2
es Methodology 3
^ Reporting Notes 4
^ Summary of Key Findings 7
^ Who Reuses Graywater? 10
What is the Graywater Cycle? 18
^ Why is Graywater Reused? 37
K When is Graywater Reused? 43
Appendix 48
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1
A
The NPD Group
Custom Research Services
Graywater Awareness &
Usage Study
Prepared For:
2
Table of Contents
Page Number
? Background and Objectives 2
? Methodology 3
? Reporting Notes 4
? Summary of Key Findings 7
? Who Reuses Graywater? 10
? What is the Graywater Cycle? 18
? Why is Graywater Reused? 37
? When is Graywater Reused? 43
? Appendix 48
3
Background and Objectives
The Soap and Detergent Association (SDA) is a national trade
organization representing…
American Cleaning Institute (ACI) Issues Important Safety Reminders As We Clean More While Young Children Are Home
With millions of Americans now working from home while their children are out of school, we tend to be cleaning more to help protect against the spread of coronavirus.
New reports indicate an increase in calls to poison control centers for unintended exposures to cleaning and disinfecting products.
The American …
Read Press Release
Q. Which of the following cleaning tasks do you enjoy doing the most?
(Top Ranked Response)
24% Laundry
21% Cleaning countertops
21% Vacuuming
17% Dishes
7% Cleaning Furniture
7% Wiping windows
4% Polishing floors
Q. How often, if ever, do you read the instructions on the tag for how to wash your clothes before washing them?
35% All of the time
42% Some of the time
16% Rarely
6% Never
Q. Approximately what percentage of…
HIGH EFFICIENCY
Washers and Detergents
Working in Harmony to
Save Energy and Water
www.cleaninginstitute.org
Enhancing the health and quality of life
through cleaning products and practices
Email: info@cleaninginstitute.org
Website: www.cleaninginstitute.org
A Consumer Guide To
About This Guide:
Compared to traditional washers, HE washers work in a completely
different way. As a result, the detergents used in HE washers need to
work differently, too.
That’s why…
Follow These Rules for Keeping Uniforms Spotless
Keeping school, work and sports uniforms looking their best starts in the laundry room! By following these basic guidelines, you can help a uniform to last the entire season – and even beyond.
1. Start with the "right fit." A too-tight uniform can cause excess perspiration (and resulting stains), and one that drags in the sleeves or hem can pick up extra soil. So when possible, try for a uniform that fits well.
2.…
Today is the perfect time to stop and think about your laundry routine. We have tips for how to get clothes clean as well as advice to make sure you’re practicing safe laundry habits, particularly around liquid laundry packets and bleach. If single-load liquid laundry packets are your go-to, always keep them safely away from children, out of reach or locked in cabinets and drawers.…
ACI members can receive a 15% registration discount at Cleaning Products US. Contact ACI’s Membership Office for details.
Register for the event on the conference website.
Session topics include:
Consumer Trends that Impact the Cleaning Industry
Sustainable Innovations Right Around the Corner
Creating Cleaning as a Lifestyle Change
Dust Up: Furniture, Floor and Air Quality
Strengthening Links in Our…
The following questions were asked of 1,015 Generation Y adults (501 men and 514 women ages 18-29). The independent consumer research study was completed by Echo Research March 2-6, 2011, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 3.1 percent.
Which of the following best describes your current living arrangements?
Live with at least one other person (76%)
Spouse or significant other (28%)
Parents (19%)
Roommates…
Whether you’re having a small dinner party or an all-out bash, there’s probably going to be some straightening up and cleaning before guests arrive and definitely some clean up to do afterward.
Pre Party Cleaning
Give your home a thorough cleaning, following our room-by-room cleaning guide. Be sure to keep some paper towels or cloths handy for cleaning up the inevitable spills as they occur. Get out enough…