Roles and Responsibilities of Cleaning At Home
Q. If you have any cleaning disputes in your household, what are they about?
30% Messy spaces
23% Dishes
21% Frequency of cleaning
19% Thoroughness of cleaning
12% Laundry
1% Other
30% I don’t have disputes regarding cleaning in my home
Q. Who is responsible for the majority of the household cleaning.
82% of women responded 'me'
54% of men responded 'me'
Q. Since the pandemic, how do you view cleaning, disinfecting and proper hygiene?
70% As a way to ensure the health and safety of me and/or my family
57% As an act of caring for yourself and others
30% As a chore
21% As an outlet to relieve stress, anxiety
30% None of the above
Q.What is your primary reason for spring cleaning? (Asked in 2018 among those who do spring cleaning)
60% To give my house the thorough cleaning it needs (among Millennials 49%)
22% To remove clutter (among Millennials 27%)
10% To remove asthma or allergy triggers (among Millennials 12%)
7% To prevent the spread of illness (among Millennials 12%)
Cold and Flu Season
Q. Will you clean and disinfect more this coming flu season because of what you've learned from the COVID-19 pandemic?
ALL RESPONDANTS
40% report they will clean more
46% plan to continue their new routine since the pandemic started
14% will maintain pre-pandemic cleaning routine
RESPONDANTS WITH CHILDREN
52% report they will clean more
36% plan to continue their new routine since the pandemic started
11% will maintain pre-pandemic cleaning routine
RESPONDANTS WITHOUT CHILDREN
36% report they will clean more
49% plan to continue their new routine since the pandemic started
15% will maintain pre-pandemic cleaning routine
Q. How likely are you, if at all, to continue the following pandemic-related behaviors over the next six months?
93% Frequently washing hands with soap and water
83% Using hand sanitizer frequently
83% Disinfecting frequently touched surfaces
75% Wearing a mask
| Frequently washing hands with soap and water |
Total |
|---|---|
| Very Likely | 62% |
| Somewhat likely | 31% |
| Not very likely | 4% |
| Not at all likely | 2% |
| Total likely | 93% |
| Total not likely | 7% |
| Using hand sanitizer frequently |
Total |
|---|---|
| Very Likely | 47% |
| Somewhat likely | 36% |
| Not very likely | 12% |
| Not at all likely | 9% |
| Total likely | 83% |
| Total not likely | 17% |
| Disinfecting frequently touched surfaces |
Total |
|---|---|
| Very Likely | 44% |
| Somewhat likely | 39% |
| Not very likely | 12% |
| Not at all likely | 4% |
| Total likely | 83% |
| Total not likely | 17% |
| Wearing a mask |
Total |
|---|---|
| Very Likely | 44% |
| Somewhat likely | 31% |
| Not very likely | 13% |
| Not at all likely | 11% |
| Total likely | 76% |
| Total not likely | 24% |
Related Releases:
Parents Concentrate on Cleaning in the Midst of Cold and Flu Season
New Data Released by ACI Explores the Roles and Responsibilities of Cleaning At Home
These findings emerged from an Ipsos poll conducted September 07 – 08, 2021, on behalf of the American Cleaning Institute. For the survey, a sample of 1,004 adults age 18 and over from the continental U.S., Alaska and Hawaii was interviewed online in English. The precision of Ipsos online polls is measured using a credibility interval. In this case, the poll as a credibility interval of plus or minus 3.5 percentage points for all respondents.