The American Cleaning Institute (ACI)

ACI Survey: Fall Cleaning Is the New Spring Cleaning

10/10/2024
fall survey stat
  • A stunning 89% of survey respondents think fall cleaning should be a thing, according to a new American Cleaning Institute survey
  • A new blog post has tips for completing fall’s top cleaning tasks

A new survey from the American Cleaning Institute unveils a surprising trend: fall is becoming the new spring in terms of home cleaning.

An overwhelming 89% of respondents believe that fall cleaning should hold the same importance as spring cleaning, according to a survey conducted by Wakefield Research for ACI.

This embracing of autumn for household chores makes a lot of sense. A thorough cleaning can help remove allergens, dust, and grime that accumulate over the summer. There are also cleaning tasks best performed in the fall, such as gutter cleaning.

“Fall cleaning is important not just for aesthetics but for the health and well-being of your household,” said Brian Sansoni, ACI Senior Vice President of Communications, Outreach & Membership. “It provides a fresh start before the holiday season and helps maintain a clean, comfortable home environment as we transition into colder months and spend more time indoors.”

To support this growing cleaning tradition, ACI has a blog post offering tips and tricks to tackle the top fall cleaning tasks. From washing windows to decluttering and preparing homes for the winter months, these insights aim to make fall cleaning more efficient and enjoyable.


The American Cleaning Institute® (ACI – www.cleaninginstitute.org) is the Home of the U.S. Cleaning Products Industry® and represents the $60 billion U.S. cleaning product supply chain. ACI members include the manufacturers and formulators of soaps, detergents, and general cleaning products used in household, commercial, industrial and institutional settings; companies that supply ingredients and finished packaging for these products; and chemical distributors.  ACI serves the growth and innovation of the U.S. cleaning products industry by advancing the health and quality of life of people and protecting our planet. ACI achieves this through a continuous commitment to sound science and being a credible voice for the cleaning products industry.

Methodological Notes:

The ACI Cold and Flu Season Survey was conducted by Wakefield Research (www.wakefieldresearch.com) among 1,000 Nationally Representative US Adults Ages 18+, between September 23rd and September 27th, 2024, using an email invitation and an online survey. Data has been weighted to ensure an accurate representation of nationally representative US adults ages 18+. Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. For the interviews conducted in this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 3.1 percentage points from the result that would be obtained if interviews had been conducted with all persons in the universe represented by the sample.

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